Platform Resource Hub

Resources for running
a more profitable WordPress agency.

Practical playbooks, calculators and templates to help you manage client websites, standardise care plans and scale without adding unnecessary admin.

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The flagship guide.

Scale operations Guide

How to Manage 100 WordPress Websites: The Agency Operations Playbook

Build a repeatable operating system for a growing client portfolio — inventory, access, updates, backups and reporting — instead of five dashboards and a spreadsheet.

Read the guide 22-minute guide
7 operational systems, in order Worked capacity model for 15, 50 and 100 sites A tiering model so not every site needs hands-on care
Jump to your problem

What are you trying to fix?

Scale operations Improve margins Standardise maintenance Audit risk
All resources

Five practical resources, curated — not a chronological blog.

Every resource below solves one specific, expensive agency problem and links straight back to a live Stack2 Platform capability.

Scale operations Guide

How to Manage 100 WordPress Websites: The Agency Operations Playbook

Build a repeatable operating system for a growing client portfolio — inventory, access, updates, backups and reporting — instead of five dashboards and a spreadsheet.

22-minute guide Read the guide
Improve margins Calculator

WordPress Care Plan Pricing & Profit Calculator

Enter your site count, labour minutes and software costs to see your real margin, break-even price and a recommended pricing range — instantly.

Instant calculator Use the calculator
Standardise maintenance SOP

The WordPress Agency Maintenance SOP: Daily, Weekly, Monthly and Quarterly

A complete maintenance rhythm your whole team can follow — daily checks through quarterly reviews — plus an editable SOP pack with escalation fields.

Editable SOP pack Get the SOP
Audit risk Template

The 30-Minute Client Website Portfolio Audit

Score ownership, access, maintenance, protection and risk across every client site to find the gaps before a client — or an incident — finds them for you.

30-minute audit Run the audit
Improve margins Guide

How to Build and Sell Profitable WordPress Care Plans

Package three service levels, price from delivery cost and margin, and turn monthly reporting into proof clients are happy to keep paying for.

16-minute guide Read the guide
Free toolkit

Get the editable WordPress Agency Operations Toolkit

Three editable assets — pricing calculator, maintenance SOP and portfolio audit sheet — delivered immediately. Organise and price a WordPress care operation in one afternoon.

  • Care Plan Profit Calculator (XLSX) — inputs, formulas and a worked example
  • Agency Maintenance SOP (DOCX) — daily/weekly/monthly/quarterly tasks with owners and escalation fields
  • Portfolio Audit Sheet (XLSX) — RAG scoring, priority view and an example row

Free, no obligation. Delivered immediately — no call required.

Instant access. Practical agency templates. Unsubscribe anytime.

Manual system vs Stack2

Every problem these resources teach maps to a live capability.

Tied to what's actually built and shipping today — not a roadmap promise.

Problem taught in the resources Live Stack2 capability What changes
Scattered site inventory Website inventory and sync Replace the portfolio audit snapshot with one central, always-current view.
Shared passwords and access risk Password vault, secure collection links, role-based access Move credentials out of spreadsheets and control what each team member can reach.
Manual updates and rollback anxiety AutoCare, daily backup before changes, rollback Put the maintenance SOP's weekly update run on a safer, repeatable workflow.
Reports built by hand Automated white-label reporting Turn care-plan work into a visible client deliverable with zero manual effort.
Downtime and backup uncertainty Uptime monitoring and daily backups Catch issues before the client discovers them.
Per-seat tool costs Unlimited team seats with Core Add juniors and contractors without another seat charge.
Australian client requirements Australian ownership and AU data residency Keep the agency's operating stack closer to home.
Try the Stack2 Platform free for 14 days See the platform behind the workflow
FAQ

Common questions

Are these resources actually free?
Yes. Every guide and the pricing calculator are free to read and use with no email required. The editable toolkit (spreadsheets and an editable SOP pack) is exchanged for a work email so we can deliver the files and let you know when new resources go live.
Do I need to be a Stack2 customer to use these?
No. The playbooks, calculator and templates are useful whether or not you ever use the Stack2 Platform. Each page shows where the Stack2 Platform can automate a manual step, but that's a suggestion, not a requirement to read the content.
How often is this content updated?
Operational and pricing guidance is reviewed at least quarterly. Each guide shows a last-reviewed date, and product claims are checked against the live Stack2 Platform before publishing.

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